DANKE WHITEPAPER

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DANKE
The E-Commerce Reward System, Built on the Blockchain
Top retailers know the value of their customers’ loyalty, which is why they put such an emphasis on top-quality service. As the old adage goes, it is much easier to keep a customer than to win one over in the first place. That is why reward systems are so widely popular. In every sector, all around the world, the organizations that institute reward systems effectively then use those systems to great effect – keeping customers by giving back to them any time they make a purchase.
These systems, as impactful as they have been, are now in need of an update, something to catch them up with the latest trends and technological innovations. This is where we believe we can make a difference, and we want you there right beside us while we do so.

Enter DANKE
At its core, DANKE is two things: a cutting-edge platform built on the blockchain and a highly efficient e-commerce rewards system. While the blockchain technology underpinning DANKE will sound intriguing for retailers and their customers alike, the true draw of DANKE is what an improvement it is over run-of-the-mill, outdated rewards systems.
This is not cryptocurrency for cryptocurrency’s sake. We are developing a token platform that empowers e-commerce merchants to distribute cryptocurrency as a reward to their loyal customers. What this means is that merchants don’t need to worry about organizing their own points or currency system – and also that the tokens their customers receive over time are going to appreciate in value, as cryptocurrency continues to inflate and deflate.

Powered by FTM (FANTOM OPERA) for speed, affordability, and reliability, DANKE facilitates storage via any wallet compatible with FTM (Fantom Opera) & MetaMask. Perhaps most exciting of all, the value of DANKE does not decrease, but increase. Merchants and customers can use them across multiple stores as well, feeling free to put them to work on their own terms. Because of the flexibility that the blockchain affords, DANKE does not run into the same limits and constraints that traditional rewards systems have. At any time, customers can hold their DANKE, sell them on an exchange, or redeem them at a participating merchant.

Fundamentally, what we are doing is opening the door for anyone and everyone to tap into cryptocurrency, perhaps for the first time ever. Best of all, neither merchants nor their customers need to build anything on the blockchain or even understand how FANTOM OPERA works. It all goes through the DANKE platform, which drastically simplifies all of the cryptocurrency concepts down into their most basic parts.

Here is how you can start using it.

Getting Started

For Merchants

When DANKE launches, the first merchants are going to receive a direct tokens of 250,000 DANKE.
From there, you simply connect your online store into our platform. We will support WooCommerce, Prestashop, and Magento from the beginning, and for the platforms that we are not supporting at the moment, merchants can connect to the DANKE platform via our straightforward API integration.

It is then up to you to disburse DANKE to your customers, as you see fit. When you need to get more DANKE, you can do that just by making a purchase through the decentralized crypto exchange that support FTM, such as WIGO, SPIRITSWAP, and SPOOKYSWAP . If you opt for the former, you will receive a 10% discount on the stated price.

To keep DANKE turned on for your store, you only need to maintain 100,000 DANKE. It is important to note that because you are distributing and purchasing DANKE, deciding how you are going to build them into your e-commerce ecosystem, you are always in control of how much you spend on them and, thus, how you make them work for your overall business model.
As a member of the DANKE platform, you will also get access to our shopping engine and marketing tools. We are here to support you, making sure that DANKE is a success for your store.

DANKE and Your Customers
Any time you disburse DANKE to a customer, he or she will receive a notification e-mail from us, explaining your generosity and the value of your rewards system. To redeem their rewards, they just need to set up their account through our platform. From then on, they will receive automated e-mails any time they make a purchase from you, reinforcing the idea that you appreciate their loyalty.
Any customer who does not redeem their DANKE within thirty days will forfeit the tokens back to the merchant’s wallet. This is key: it means that you only pay for the DANKE that are generating goodwill for your brand.
Think about it this way: on average, online merchants spend between 8% and 15% of their gross sales trying to convert their leads. Through DANKE, you can optimize the entire process for yourself, spending less money to drive larger profits, all while eliciting loyalty from your customers.

Our Plans
Within the next five years, e-commerce is going to continue to expand, totaling close to $5 trillion. Cryptocurrency is, of course, going to grow right along with it. We want to be a part of that growth, and through DANKE, we want you to be a part of it too.
If you have ever wanted to offer more exciting, more generous, and more valuable rewards to your loyal customers, DANKE is the way to do it.
This is your blockchain rewards system. All you need to do is take the first step toward claiming it for yourself.

Our Tokenomics
We have made a concerted effort to make DANKE lucrative, engineering the fundamental rules of supply and demand into our system. As more merchants sign on and require additional tokens for their rewards programs, all DANKE becomes more valuable.

Here are the specifications for DANKE Tokenomics:

  • Total Token Supply: 1,000,000,000 DNKE
  • ICO: 900,000,000 DNKE
  • MARKETING AIRDROPS: 40,000,000 DNKE
  • PRINCIPAL STAKE: 25,000,000 DNKE
  • MERCHANT RECRUITMENT AIRDROP: 25,000,000 DNKE
  • DEX Liquidity 5,000,000 DNKE with 10% of ICO Funds paired

While our centralized platform is registering all merchant-customer transactions, our decentralized platform operates as a plugin or module directly on each merchant’s shop.
Our Token will be used for reward distribution, redemption and exchange at a supported decentralized swap.

Features of the Centralized Platform

  • Instant Payment Notification
    Always know immediately when a customer has placed an order, instructing the decentralized platform to mark its orders “paid” in turn.
  • Token Store
    Purchase a limited supply of DANKE according to your monthly sales.
  • Directory Listing
    Get your brand in the DANKE directory and connect with new customers who want to participate in the rewards program with you.

Features of the Decentralized Platform

  • Third-Party Integration
    Integrate DANKE into your e-commerce store via plugins, modules, or PHP customizations.
  • METAMASK Integration
    Authorize transactions simply and easily, while each customer and merchant maintains control of their own wallets.
  • Reward Distribution
    Adjust the DANKE you are distributing for each transaction.
  • Smart Contract Payment Gateway
    Accept FTM or DNKE, paying a platform fee of .5%

Who We Are
Our team has accrued more than twenty years of e-commerce experience, mastering WooCommerce, Prestashop, Magento, and WordPress. We have designed and launched multiple active plug-in sets. Long-term, we see DANKE as our ultimate creation. We want to make cryptocurrency more widely available to the merchants we know can benefit from it most.

To learn more about DANKE and how you can add it to your e-commerce store, contact us today. Please note that regulations will vary state-by-state. For more information about implementing DANKE into your e-commerce site, please check with your local government.

TIMELIME

  • Sell 900,000,000 DANKE through our ICO
  • Promote our products and services at danke.world and distribute consumer rewards
  • Create WooCommerce and Shopify Rewards Integration
  • Recruit 25 Merchants with 1,000,000 Merchant Airdrop
  • List on SpiritSwap & Spooky Fi

 

 

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